How do you pick images for your website? Do you start with an image that has the line, texture, and colors you want. Or do you find an image whose illustration supports your desired message? Or are you restricted with having to choose from among your company’s approved images?
Choosing the right image requires a lot of time and consideration. Finding an image that achieves your organization’s goal proves worth the effort. Here are some questions to ask as you sort through images.
What do you hope to convey with your image? Is there a call to action? How might the image support this call to action? How might it distract from your call to action?
Would an image with a person in it prove better? Or how about an abstract image? Should the picture be in color or desaturated? Or perhaps in duo tone?
Picking the right pic is hard work. If you need help, we’d love to assist your graphic design needs. To get started, ask for your free quote today.